About Us


 

Solos believes that the world is made up of individuals with different styles — from bare to bold and everything in between. We love them all. Let's #SolosTogether.


We’re all about simplifying beauty for you (and us too). Each product thoughtfully created to keep things travel-friendly, innovative and easy on your wallet, making you look even more smashing than you already do.

All our products are cruelty-free ‘cause it’s just the right thing to do.

 

Founding Story


Like any good millennial story, this happened in a car during a good ol’ road trip. We discussed the state of our home: planet earth. The carbon footprint of us driving a car, our choices between organic and non-organic food, was it time to finally move to a vegan diet? And after health came beauty. We love beauty, but beauty did not love us. Sustainable, ethical, cruelty-free cosmetics was difficult to find. Above that, we wanted high performance, strong pigmented, long-lasting, hypoallergenic cosmetics and most importantly kind to our wallets.


After a 2-hour conversation, it was decided. We are setting out to create the dream cosmetic brand we envisioned. Transparent, ethical, sustainable, and definitely affordable.